Archive for the ‘ShoeMoney’ Category

PostHeaderIcon This Week in the ShoeMoney Marketplace

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PostHeaderIcon ER7 – The Leaders

I get pitched constantly from people who want to speak at the Elite Retreat. In fact just this week I have gotten over 200 emails from people looking to “speak”.

So what do we look for in leaders? Well, we are not looking for speakers first off all. People come to the Elite Retreat because they want to take their business to the next level so here is the basic criteria I look for:

  1. They must have made an enormous impact on my businesses.
  2. They must enjoy sharing with others things that made them successful and actually want to sit down and work with people one on one for 2 days to help them achieve their goals.

We DO NOT EVER solicit for pitches from people to speak. I ONLY invite those who I personally have built a relationship with and I KNOW will actually want to spend 48 hours with the attendees. Its a very rare person to have the knowledge and social skills. So my job is not easy.

All of the speaker’s bio’s below are hand written by me. So.. you will probably see some typos =P.

I do not allow anyone to submit some publicist hyped biography.

I cut to the chase of how each speaker has affected my business and what they bring to the table to work with you, the attendee.

So without further a due here is this years expert lineup:

John Carlton – Expert Copy Writer

I first was introduced to John 3 years ago when a close friend purchased his $5000 copyrighting course. At first I could not believe someone would pay $5000 for a course…. But after implementing the techniques in the course and profiting over 10 times the cost of that course in the first month alone I saw the value.

I met John for the first time in person last winter and in person he was more than happy to look at what I was doing and give me some tips that have helped me make well over five hundred thousand dollars.

John rarely speaks at public events and there is nobody better at writing copy that sells. I am truly honored to have him as a part of this years cast.

Stephan Spencer – SEO/Entrepreneur

Stephan is a search engine optimization wizard by trade. He not only wrote the best selling book – the art of SEO, but also Stephan built a multimillion dollar global SEO company, servicing some of the largest companies in the world. Last year Stephan sold his SEO company to pursue other opportunities. Most SEO’s are a flash in the pan. Stephan has broken the mold of what you think of in a SEO.

Having Stephan as a friend has been an enormous asset to me personally both in search engine optimization tips but also in general business advice.

Stephan has taken part in the Elite Retreat before and is always rated the highest rated expert in terms of value given.

Stephan tells me he loves the Elite Retreat format because being its only 30 people who have all signed non disclosure agreements he feels comfortable exposing his best tips which really make a difference in getting your site to rank for keywords. Tips that he would never give out at a huge public event. For obvious reasons.

I am very happy to have Stephan participating once again at the Elite Retreat.

Matt Mickiewicz – Entrepreneur, Business Growth Expert

I first met Matt in person after his keynote speech at an industry event a little over a year ago. I was amazed at the empire he had built and wanted to get to know him more.

Matt is a lot like me in that he has not only built a successful business, but continued to leverage his successes to the next thing. In Matt’s case he has virtually cornered the market for website commerce.

Matt originally started a webmaster forum called Site point. He grew the forum by putting out tons of excellent content. Once he had a decent following site point started to publish books on about every subject dealing with having your own website. He has almost 100 books published to date in over 20 languages.

After that Matt noticed there was a lot of buying and selling of websites going on in his forum so he created a website called Flippa. The site quickly became the go to spot if you wanted to buy or sell a website and became a cash cow for Matt’s empire very quickly.

After building Flippa Matt came up with the concept of servicing people who needed low cost logos by making designer from around the world compete Against each other. 99 designs was launched and the site did several million dollars in revenue in the first couple month alone.

To this day Matt continues to grow his amazing empire leveraging each of his past successes into the next one. Its great to have the Aussie on board for this event.

Matt has been an awesome help to me personally on not only growing my company but also the daily tasks that come with being a CEO.

A one on one Q&A with Matt about growing your business will leave you with a book full of action items to do when you get back.

Allen Baler – Super Affiliate, Product Fullfilment, Business Advisor

I was originally introduced to Allen by Clickbank. In addition to being in the top 10 of Clickbanks over 11,000 publishers, Allen also provides product fulfillment services and handles the majority of product fulfilment on Clickbank. We use Allens service for our own ShoeMoney System. He makes the DVDs and workbooks and ships them anywhere in the world for us for an unbelievable price.

But Allen’s real value came to us as an advisor with the ShoeMoney System. Allen not only fulfills our products, but he is also a wealth of knowledge on just about every possible subject because he has worked so long in this industry. Everything from merchant services, to customer support best practices, and all the little insider tricks with Clickbank that really made a HUGE impact on our bottom line.

Andy Liu – Startup, Merger & Acquisition, Investor expert

Just 3 years ago Andy came to the Elite Retreat as an attendee. He quickly got my attention when our keynote speaker Guy Kawasaki interrupted his own key note, pointing out Andy in the audience, and talking about how Andy was one of the few company founders that Guy had made money from investing in.

Come to find out Andy is a born serial entrepreneur with several huge accomplishments under his belt. Andy’s daily role is CEO of BuddyTV. Currently the largest TV related website on the Internet. Andy also led a group of investors in purchasing icanhascheezburger and growing that site to an enormous multimillion dollar empire.

Andy is the first person I talk to before considering selling or buying.. or lately even starting a new company. Andy brings a perspective of a multimilliondollar venture capitalist and the things you need to think about with that. His tips and tricks for buying businesses and websites for next to nothing and flipping them for an enormous profit is always one of the biggest values for attendees.

Troy Meyerson – Legal – General Council

Troy has been our general legal council for ShoeMoney Media Group, INC for the last 5 years. He has delt with over a hundred issues for us… everything ranging from contractual issues, to clauses, and Troy even handled selling a company for us a couple years back for multiple millions of dollars.

Tory is my personal attorney and is very well rounded specializing in patent and copyrights.

Pat Cooper – Legal – Chief Litigator

Pat is the guy who argues our cases in front of a jury or judge. Pat’s advice to us has made the difference between being awarded millions of dollars in a case or being capped at only a few thousand.

I asked Troy and Pat to come to this years event because, lets be honest, right now its a very scary time legally to be in our business. But these 2 guys have years of experience not only representing me but many other Internet related cases.

I get more legal related questions than anything else and while I can talk from my experience I am not qualified (or licensed) to give actual legal advice.

As you are brain storming with other attendees and leaders, there is no doubt going to be some legal questions that will arrise. Anything from how to structure the business to what policies to have in place…. Having these two top notch intenet legal masterminds at your disposal on my dime will be a huge value to you as an attendee.

Michael Sprouse – Marketing Mastermind

This years Keynote speaker will be Epic Direct’s Chief Marketing Officer, Michael Sprouse. Previously Michael was Chief Marketing Officer for Playboy INC.

Michael is one of the primary reasons why you have seen Epic Direct (formerly AzoogleAds) grow into the leader in the affiliate space.

Michael is a guy that just “gets it”. He has become a close personal friend of mine and even though he is 2nd in command of one of the most powerful names in Internet marketing, he still has time to brainstorm with me on my latest craziest idea.

I can guarantee you that Sprouses keynote is going to be one of the most insightful talks you have ever heard.

Jeremy Schoemaker – Hey that’s me! I am pretty well rounded can solve virtually any problem or issue you have. My main points of e expertise are monetization and growth but I am happy two work with you on whatever you need. I also am happy to make introductions to any major company anywhere in the world.

In the next couple days I will send you an email about the official agenda and logistics.

We will open registration next Tuesday September 28th, 2010.

FYI – We have plenty of sponsorship opportunities available and will have a media kit out soon. Email

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PostHeaderIcon Cramster – Free Shirt Friday

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If you would like to see your website or company featured on Free Shirt Friday click here

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PostHeaderIcon Behind The Scenes at HasOffers

A little while back we took a trip to Seattle and filmed behind the scenes at one of affiliate marketing’s fastest growing companies – HasOffers.

If you are unfamiliar with HasOffers they provide a affiliate platform that allows anyone to start their own affiliate network.

They currently have a special offer to ShoeMoney readers where you can get the first month free to try it out.

Go here to take advantage of this special offer.

If you would like us to come to your company and film behind the scenes shoot us a note today.

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PostHeaderIcon iStockphoto is super legit… NOT – @istock

By chance in approving comments one of our interns noticed that a lot of them were coming from the same ip.

Appears all the comments defending iStockphoto came from the same ip address…. and that address is also used by an iStockphoto employee.

Here is a screen shot from my comments (click to see full size):

When I asked “tyler” why he keeps posting from the same ip under different names he responded with:

I promise you I’m only posting as myself. Though you’ve got me curious and I’m going to ask around.

Right I mean cause that makes sense… Its the same ip, same browser, hell same toolbar, operating system and everything..

But its for sure not you. I mean you? The company that sells stolen images? Why would you do something like that?

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PostHeaderIcon ER7 – The Venue

In the last email I gave you a brief overview of my event we will be having December 2nd and 3rd in San Francisco. In this email I want to tell you about the Venue.

A brief history of past venues:

  • ER7 Spring of 2008 SF – we chose a great venue called the Hotel Vitale in San Francisco, it was a smaller boutique hotel, with water views. The hotel staff gave everyone first class treatment and it was great. Dining at Boulevard the first night of the event – Where GaryV ordered wine for everyone and then later even shot one of his episodes with a few of our attendees. The second night we dined at Waterbar – personally my favorite seafood place in the world. (but I am a crab lover)
  • ER8 Fall of 2009 NYC – saw us heading to the city of New York, which can be fast paced and overwhelming to say the least. We chose the Hotel Gansevoort because… well.. It was the classiest place in NYC to have an event! We spared no expense and when we were not in the classroom working one on one with attendees we were dining on the roof top overlooking Manhattan. Everyone kept talking about how amazing the venue was. For dinners we ate at STK and sat next to celebrities – Bruce Willis and former NFL star Laurence Talyor (LT). It was an amazing night!

But we don’t just setup and pick up the tab for these these amazing dinners. We also have an amazing menu for lunch and breakfast every day. You are going to absolutely love it!

We want the Elite Retreat to be an amazing life changing experience for you. So we spare no expense when selecting the proper venues.

So without further a due I am very proud to announce this years Elite Retreat (ER7) will be held at the prestigious Clift Hotel in San Francisco.

I think they put it best when describing this one of a kind space: “An inspired fusion of old-world hotel elegance with distinctly contemporary energy and glamor, the nearly century-old Clift’s modern and daring sense of diversity perfectly captures the city’s spirit. Steps from Union Square shopping and the legendary Nob Hill, Clift is perfectly located for sightseeing, shopping and socializing.” Our event will be held in various meeting spaces throughout the hotel over the two days.

So mark your calendars for December 2nd and 3rd at the Clift Hotel, San Francisco.

In the next email I will announce the official speaker list and agenda for this years event.

We will open registration next Tuesday September 28th, 2010.

Also – We have plenty of sponsorship opportunities available and will have a media kit out soon. Shoot over a email to for more information.

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PostHeaderIcon iStockphoto sells stolen images – @iStock

While I was in Florida last week on vacation with my wife I got a very disturbing email from our upstream provider:

Date: September 16, 2010 2:57:23 PM PDT
To: us
Subject: Support Ticket 251258 – ShoeMoney Blog – TOS Violation – DMCA Complaint


Please investigate and update this ticket within 24 hours to avoid a disruption in service.

We have received a complaint in connection with the below-pasted details from Mark Jahnon regarding materials contained in the specified web site that are infringing upon the claimant’s intellectual property rights.

We are required by federal law to act expeditiously in removing or disabling access to the infringing materials. We therefore strongly recommend that you immediately remove the infringing materials.

Please note that under the Digital Millennium Copyright Act, you have the right to file a counter-notice claiming that either (a) the Claimant is wrong and that the Infringing Material is lawfully posted on the Web Site or (b) that the Infringing Material has been misidentified. We encourage you to review the procedures for filing a counter-notice which you can send back to us.

Here is the original DMCA complaint:

I am the copyright owner of the photographs being infringed at:×100.jpg

Copy of photographs being infringed are included to assist with their
removal from the infringing Web site.

This letter is official notification under the provisions of Section
512(c) of the Digital Millennium Copyright Act (“DMCA”) to effect
removal of the above-reported infringements. I request that you
immediately issue a cancellation message as specified in RFC 1036 for
the specified postings and prevent the infringer, who is identified by
its Web address, from posting the infringing photographs to your
servers in the future. Please be advised that law requires you, as a
service provider, to “expeditiously remove or disable access to” the
infringing photographs upon receiving this notice. Noncompliance may
result in a loss of immunity for liability under the DMCA.

I have a good faith belief that use of the material in the manner
complained of here is not authorized by me, the copyright holder, or
the law. The information provided here is accurate to the best of my
knowledge. I swear under penalty of perjury that I am the copyright

Please send me at the address noted below a prompt response indicating
the actions you have taken to resolve this matter.


Mark Jahnon

Now this is all really interesting because we purchased the photograph on iStockphoto.

The photo in question was used as a thumbnail in my post about how to get press for your website.

The post went pretty viral and has been viewed hundreds of thousands of times in the last week so I figured one of 2 things had happened:

  1. Its someone messing with us (yes this happens… even though its a crime).
  2. The copyright holder simply did not know that we purchased it.

So I took a little time out of my family vacation and updated the ticket with a copy of the receipt from iStockphoto. I figured that would be that and I could resume my vacation.

But then I got this response from our provider:


The complainant has responded that iStockphoto did not have the right to sell licenses for the image in question. They have reported the issue to iStockphoto who have reportedly taken the image down. They are still requesting that the image be taken down from your site.


Since it had been many days since the original request was submitted I first went to iStockphoto’s website and searched to see if the image had been removed. To my surprise it was still there. Something is up…

I updated the ticket requesting a copy of the original take down request an the contact information for the person who made the request. I also reminded them that it is a criminal offense to take part in a false DMCA take down notice.

They responded with the persons contact information and I proceeded to contact the person claiming to be the copyright holder, Mark Jahnon.

I spoke with Mark a bit and turns out he is the real deal. He said iStockphoto has ignored all of his take down requests and acting criminal. He is moving forward with litigation against them later this month.

I can confirm the photo that started this whole thing is still for sale on iStockphoto’s website:

istock photo

It seems that iStockphoto has become a great place for thieves to steal images and make money. Who knew?

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PostHeaderIcon Mark your calendar Dec 2-3rd

As you know, once a year I hold a very exclusive, one-on-one event called the Elite Retreat.  I’m happy to announce we will be holding our seventh event this year.

When we originally started seven years ago, everyone told us we were crazy and it would never work.

But we saw a real need in the industry for an event where people could come and not just listen to a ‘stump’ speech from an expert in the field, but actually sit down with them, get to know them and really get solid advice and direction on how to achieve your goals.

As a well sought after speaker for large events, I can tell you it is simply impossible to actually work one-on-one with attendees and actually give them any sort of real value specific to their goals.  Just do the math; I’m talking to thousands of people, and I’m given 45 minutes to talk to all of them.

The Elite Retreat solves that problem by having an expert to attendee ratio that is unheard of.

The event is very exclusive, only allowing 30 attendees who have complete access over the two day event to some of the most sought after experts in the Internet Marketing world.

From the limo pickup at the airport to the best venues in the city, this is a first class, all inclusive event.

In the past we have had experts like:

  • Guy Kawasaki – Apple Advocate and Angel investor
  • Gary Vaynerchuk – and bestselling author
  • Seth Godin – Marketing guru, best selling author and consultant to the stars

Just to name a few.  And this years speaker lineup is the best yet.

I don’t want to bombard you with too much information, but we have received so many emails and we have so many people on the waiting list.

I wanted to give you the save the date as quickly as possible.  So mark your calendars for December 2nd and 3rd in San Francisco.  I will announce the official speaker list, agenda, and venues in the next coming week and we will open registration on September 28th.

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PostHeaderIcon Swimming with manatees near Orlando Florida

Last Wednesday morning my Wife, 2 kids, and nanny went to Orlando Florida. While there my wife talked me into driving 2 hours away to the Crystal River so we could swim with the manatees.

Now I had no clue what a manatee was. I thought it was like a sea lion or something… I had no idea how fricking big they were.

This place we went to swim with them was legit too. No cages or anything. These things are in the wild.

Before we got started our captain, captain Joe, told us there was only 28 in the area and there was a really good possibility we could scout around all day and never find any.

The first couple hours we didn’t see anything and were chasing shadows.

Then Captain Joe found this little one scooting around. It was a smaller one but still a good 6 ft long and probably 600 lbs or so:

We got in the water a ways down from him and he swam up to us. Then I swam with em for a while. Well more like floated around him while he ate grass. He was so big. It was pretty crazy:

We saw quite a few bigger ones during the day. Its like swimming with a real life wild submarine.

Here is a picture captain Joe took of me close to one with his underwater camera:

manatee tour

In the end I am super happy my wife talked me into going. Was one of the most amazing experiences of my life!

If you ever want to swim with the manatees in Crystal River I highly recommend you go out with captain Joe. Tell him you want the ShoeMoney special rate ;)

Here is their website

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PostHeaderIcon This Week in the ShoeMoney Marketplace

New listings placed this week in the ShoeMoney Marketplace:

Want to get your job, product, or announcement out to hundreds of thousands of very targeted ShoeMoney readers? Create a marketplace listing today!

Get a sneak peak at the all new ShoeMoney System

Interested in advertising on Facebook? Check out my latest post on Facebook Advertising

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